Tips, Trends, and Updates from the World of Interior Design, Model Merchandising, and the Building Industry
K. Hovnanian Models Sneak Peek – Parkside at Tuttle Royale
Successful homebuilders and developers know the truth: a well-merchandised model home doesn’t just look good; it closes sales. K. Hovnanian Homes just raised the bar again with the new models [...]
The Human Side of Model Home Design: Lessons from Susan Montgomery
For new home builders and developers, creating model homes that sell isn’t just about square footage and finishes, it’s about telling a story that resonates with buyers. We’ve been helping [...]
Sustainable & Timeless Design: Choices That Sell Homes Year-Round
In today’s housing market, buyers are more discerning than ever. They want homes that feel personal, healthy, and built to last, not just for the next trend cycle, but for [...]
Memorial Day Outdoor Vibes: Designing Spaces for Buyers’ Lifestyle
Memorial Day weekend signals the unofficial start of summer. For homebuilders and developers, it’s also one of the most powerful times to connect with buyers who are actively imagining their [...]
Building Homes That Celebrate Mom: Perfect Entertaining Spaces for Mother’s Day
As we approach Mother's Day, it’s the perfect time for new home builders and developers to think about how the homes you create become the backdrop for life’s most meaningful [...]
Women in Homebuilding Leadership Group (WHLG) Interviews Lita Dirks
In a recent WHLG feature, our very own Lita, shared her remarkable career journey - from retail merchandising roots to helping builders and developers sell homes faster and more effectively [...]
Maximizing Space in Smaller New Homes: Planning for Flexible Spaces
As construction costs rise and lot sizes shrink, new-home buyers are increasingly opting for smaller footprints. Yet they refuse to compromise on functionality. In 2026, the smartest builders and developers [...]
Cheers to Our Team: Happy Hour, Spring Vibes, and a Big Push Ahead
Spring has officially sprung, and it felt like the perfect moment to head out early to enjoy the great weather, share a drink and laugh together. With blooming flowers outside [...]
IBS 2026 Wrap-Up: Transitional Year Brings Optimism for New Home Builders
The 2026 International Builders' Show (IBS) in Orlando was a standout event for new home builders and developers, marking the final year the show will be held there before moving [...]
Reviving an Icon: Mike Bonura on the Grandview’s Renovation with Lita Dirks & Co.
The Grandview, perched dramatically on the Hudson River in Poughkeepsie, New York, has long been a premier wedding and event venue in Dutchess County. Over the years, however, the interior [...]
Sneak Peek: Inside Our Moody, Elevated Design for Epon’s Cielo Ranch
The Courtyards of Cielo Ranch by Epcon Communities represents a beautiful evolution of a former family-owned horse ranch into a modern, low-maintenance 55+ active lifestyle community in Westfield, Indiana. With [...]
Celebrating Our Team: 1st Quarter Birthdays with Lucky Charm Style
Our team recently kicked off the year with a delightful 1st quarter birthday celebration, honoring our wonderful colleagues Zena, Lita, Miraya, and Laura. What better way to celebrate the luck [...]