Interior Designer/Merchandiser vs. Home Stager
It can be overwhelming figuring out all the different parties involved in selling a home. Knowing who to call for what can be problematic. In particular, we see a lot of confusion regarding what exactly an interior designer/merchandiser is as compared to a someone who stages a home. So, to help explain, we have highlighted two major differences between an interior merchandiser and a home stager.
It is important to note, however, that even within the interior design profession there are different distinctions. For example, a firm like ours works directly with a home builder/developer. There are other interior design/merchandising firms that work with individuals who are trying to sell their private residence. So, it is helpful to know exactly what you need done (e.g., create a model home to sell a community vs. decorate a private home to put on the market for sale) before you call in the professional.