For years now the inexpensive option of paint has been the “go-to” for creating a feature wall in homes. But lately designers are starting to rely less on paint. They are exploring other creative options to add flare, color, pattern, and texture to the feature wall. Here are some techniques our designers use to bring feature walls to life:


As wallpaper grows in popularity, more options become available and at a reasonable price. We love the diverse patterns of wallpaper as well as the additional materials and textures that create impact.


With advances in technology moving faster than ever, custom digital prints and murals are unique ways to add character to a space. Clubhouses, kids’ rooms, and flex rooms are just some of the spaces where we’ve used various graphics successfully.

Brick or Stone

An all brick or stone wall is a great way to add an industrial vibe to a room. Further, using these materials in a feature wall can help bring the outdoors inside. Additionally, brick and stone fireplaces are always great options. And, by using these materials on a feature wall can create a memorable and dynamic statement.

Wood Paneling

Smooth and seamless or rustic and natural, wood paneling provides a variety of design options. Wood can add a sophisticated or comfortable feel to a feature wall. Depending on the type of wood and application, there are a multitude of creative opportunities to add flare.


We often use decor rather than using a specific wall treatment to add flare to a feature wall. Integrating art, mirrors, or even built-in cabinetry, shelving and bump outs can develop dimension and create pizzazz.

The painted feature wall continues to hold appeal. However, we are increasingly experimenting creative ways to add flare to this part of a room. With different textures and materials we revel in unique options to create a “wow” room for potential buyers. To learn how we can help with a feature wall (really all walls) please contact us today. And, be sure to follow us on Facebook, LinkedIn, and Instagram for all kinds of creative interior design ideas.